Video as a Social Medium
In a recent article by Online Video Insider, the author, Eric Korsh, brings up a good point. The fact that video just isn’t considered as a social medium as much as say Facebook, Twitter, etc…, and he’s right. When people are talking “Social Mediums” or “Social Strategy’s”, it just doesn’t seem like video is included as basis for this.
Even as Mr. Korsh makes a great assessment, and truthful, that YouTube is the second largest search engine, video just doesn’t get included as part of a companies “Social Strategy”. Is it because too many people are still thinking that YouTube is only for cat lovers? Is it because it’s still such a new medium for everyone to grab onto, and somewhat scary as a “new” medium?
Whatever the case, Mr. Korsh outlines some great new tools that will be implemented this year that should help video become much more a part of any companies or any persons “Social Strategy”. There’s some very sweet tools that should help video get moved into that category of “You have got to see this” email that gets passed around. We are all for it, and can’t wait to to see what’s going to happen with video on the internet. The amount of viewership keeps rising and rising. It’s gonna get fun. The article, “Making Video Truly Social” is a great read. Click on it to read the entire article.
YouTube Statistics!
It’s not a foreign site to anyone anymore. And, it seems that everyone is using it. For everything. Whether you just want to rant about something, show someone your expertise on something, give an opinion or a demonstration.
YouTube is getting 3 Billion views a day. Yes, “Billion”, with a “B“. The population of the entire world as of right now is a tick over 7 Billion. That means that the entire population of the world is logging on to YouTubes site every 2.5 days.
The site is no longer just for quirky little videos. Businesses have dedicated channels, individuals have dedicated channels, Much like a TV channel. As a matter of fact, there is more video uploaded to YouTube in a month than the three major networks created in the previous 60 years.
You can really focus in on the topics that you want to see. Find those companies or individuals that are talking about or showing something specific that you are interested in and focus in on those topics. You can then subscribe to their channel, and whenever they post something new, you will know about it. For many, this is not new news, but surprisingly enough, it’s still news to some. And, if you can’t find the exact video topic you want, you can create one and upload it. Chances are, someone else wants to see it. And you never know. It could bring you some business. Google is even searching YouTube now. So the more relative video content you have on your YouTube channel, the better.
So the question is really, “Do you have a YouTube Channel”? If not, why not? Create your own channel. What are you waiting for? 3 Billion views a day!
One more note about YouTube, watch the video below
